
Fall Preview
I just got back last week from NYC. We had a Fall 2011 market, showing our line to buyers like Anthropologie, Neiman Marcus, Free People, some Japanese Department stores and a ton of small specialty boutiques. Our Fall season is one of my best in years – I literally want almost everything from this collection. Its not always the case that I get every piece of jewelry I want – this is a business, and it would not be profitable if I threw all my systems into supporting my jewelry obsession, but this season is truly hard to resist.
I was joking that the only thing that would get in the way of an amazing success this season would be another terrorist attack or a fire. I am no longer going to joke out loud, for day 1 of market I woke to find we killed Osama. Day 3 of market, at 9am as I was going to get a cup of coffee, I heard a bunch of yelling coming from the area of the mens restrooms and in a second saw a ton of expensively dressed women in very high heels running as fast as they could towards the doors. There was a fire in the Pier where we were having our market. Really? I mean, really?
So , all the vendors and the few customers who were there that early were evacuated – first to the rain outside and then later to Pier 92 where they were showing ready-to-wear. We spent all day wandering around, hoping to be let back in so we could continue business – no such luck!
The good news is, we already had an amazing show and our customers are calling in orders – AND nobody was hurt, no product was destroyed – so in the end, the issues that really matter – were all fine.
But, believe you me – this is the last time I am going to joke around like that – the one time I did it before, I predicted the Mexico City earthquake in the 1980′s, while my family and I were on vacation there. These lips are sealed!